Local Government Aligning Community Needs
City of Driggs, Idaho
The City of Driggs Project is a testament to Caldera Creative’s commitment to high-quality, impactful design and communication strategy. We partnered with city leaders and staff to reimagine their brand and modernize public access to information. By building an engaging and highly functional web system, plus ongoing communication support, Caldera implemented lasting technology, business strategy, and fostered community engagement.
Go to Live Site
Expertise
Branding
Communication Strategy
Orchestrated Community Input
Custom Website Development
Ongoing Communication Support
A Logo That Unites and Inspires
Caldera Creative elevates community identity, drives tourism, and amplifies digital presence through strategic brand positioning. For Driggs, we engaged stakeholders to distill core brand values, creating a vibrant "Explorer" persona that captures the town's spirit. Our team designed a dynamic logo and cohesive brand assets, ensuring seamless, impactful messaging across all channels and in any medium.
Assets That Work Hard And Play Hard
We developed a robust brand hierarchy for the City of Driggs, empowering each department with distinct yet cohesive recognition. Our versatile brand assets ensure clear, consistent communication across social media, email, letterhead, and signage, fostering clarity, pride, and engagement in every channel.
Website Redesign and Development
Caldera designed a visually appealing, user-centric website that showcases Driggs’ lifestyle and values. This 200+ page site is mobile-optimized, easy for city staff to manage, and helps users reach top goals with minimal clicks, providing a seamless experience across devices.
Digital Forms Conversion for 21st Century Expectations
To streamline workflows and improve access to city services, we converted 20+ printed PDF forms into interactive digital forms, simplifying submissions, payments, and administrative tasks.
Strategic and Ongoing Communication Support
Caldera Creative developed a tailored Communication Plan for the City of Driggs and provides ongoing support to their team as needed. We ensure efficient and effective delivery of communications across all channels, including Mailchimp newsletters, social media, website updates, copywriting, blog posts, press releases, and emergency messaging. Our professional expertise guarantees cohesive, high-impact engagement with the community.
The Results
The City of Driggs now benefits from an engaging, accessible website and aligned communication strategy, with increased community engagement, streamlined workflows, and a cohesive brand presence across digital and print media.
Why Caldera Creative?
With expertise in digital strategy, design, and community-focused content, Caldera Creative helps organizations like the City of Driggs connect authentically with their audiences. Our tailored, comprehensive approach fosters growth, engagement, and trust within the communities we serve.
